The "Shoonya — Zero-Pollution Mobility" campaign is a corporate-led campaign hosted by NITI Aayog that promotes the use of EVs for urban deliveries and ride-hailing. Shoonya, meaning "zero" in Sanskrit, implies the beginning and origination of possibilities. Inspired by this connotation, the Shoonya campaign plans to revolutionise the transport sector with a radical and urgent transition to zero-emission vehicles.

MyGov India, in partnership with Shoonya–Zero Pollution Mobility Campaign, is inviting entries for a doodle competition for World EV Day this year.

The doodle entry submitted under this competition should reflect a unique integration of the following Shoonya elements in “SHOONYA” :-
1) The iconography should convey zero-pollution mobility with electric vehicles and their associated benefits, such as clean air, better public health, and reduced negative environmental impacts.
2) The doodle design should use the colour theme in the Shoonya logo as on the Shoonya website. Hex
Colour Code for Blue is #0088CE and for Green is #34B233. In addition, the integration of the
Shoonya hand gesture is preferred. Refer to www.shoonya.info for the Shoonya logo.
3) The doodle orientation must be in the landscape. Any entries in portrait orientation will not be considered for the competition.
4) The text used in the doodle design must be English.
5) The doodle entry must not include copyrighted or trademarked images and logos.
6) Each entry should be accompanied by a brief description of how the doodle encapsulates the essence of Shoonya.

Prize
First Position - Rs.10,000/-
Second Position - Rs.5,000/-
Third Position - Rs.3,000/-

The last date to submit the doodle is 15th September 2022.

Click here for Terms and Conditions (PDF-124KB)