Ab Desh Mei Goonjega Aapka Slogan!

“Ek Kadam Swachhata Ki Ore” has been the slogan for Swachh Bharat Mission for the past 10 years. It has been immortalized in the minds of a billion citizens, driving the nation towards swachhata and good habits. But did you know that it was crafted by a citizen and submitted through the MyGov portal 10 years ago? Other taglines such as “Swachh Bharat Ka Iraada Kar Liya Humnei”, “Satyagraha Se Swachhagraha”, “Har Dhadkan Swachh Bharat Ki’” have also gained immense popularity over the years.

Now is your opportunity to make your ‘Slogans for Swachhata’ heard! As part of the ‘Swachhata Hi Seva’ 2024 campaign, we invite you to create and submit innovative slogans that reflect the values of ‘Swabhav Swachhata, Sanskaar Swachhata’, public cleanliness, hygiene, community spirit, and our collective commitment to a clean nation. This is your chance to contribute to the world’s largest jan andolan for swachhata and inspire your fellow citizens through your words.

As part of its continuous efforts to promote Swachh Bbharat Mission, the Ministry of Housing and Urban Affairs in collaboration with MyGov invites citizens to participate in the Slogan Writing competition for Swachh Bharat. This contest provides an opportunity for individuals to contribute slogans that inspire local communities to take action toward maintaining cleanliness in their surroundings.

How to Participate:
1. Ideate: Think of a catchy and original slogan or tagline that promotes the values of ‘Swabhav Swachhata, Sanskaar Swachhata’, ‘Reduce, Reuse, Recycle’, ‘Waste to Wealth’ etc. Consider using themes that are core to the Mission such as community involvement, environmental responsibility, and personal commitment to cleanliness. For more information on the Mission, please visit: https://sbmurban.org/
2. Create: Draft your slogan in English or any Indian language. Ensure that it is brief, impactful, and easy to remember.
3. Submit: All slogans and taglines are to be submitted via MyGov, along with your name, contact details, and a brief explanation (up to 50 words) of why you believe your slogan is effective. A total of 10 entries is permitted per citizen.

Judging Criteria:
Entries will be evaluated based on:
1. Creativity and originality
2. Relevance to Swachh Bharat's goals
3. Clarity and impact of the slogan
4. Simplicity and memorability

Additional Information:
1. By submitting your entry, you grant permission for the use of your slogan in Swachh Bharat and Ministry of Housing and Urban Affairs (MoHUA) promotional materials.
2. The organizers reserve the right to disqualify any entries that do not adhere to the competition guidelines.

Prizes:
1. First Prize: ₹50,000
2. Second Prize: ₹30,000
3. Third Prize: ₹20,000
4. Special Mention: ₹10,000 each for 5 additional entries

Click here for Terms and conditions. PDF- 122 KB