India is one of the leaders in sustainable development and clean energy. With the Hon PM Narendra Modi-led government’s reform-oriented, environment-friendly policies, the country has time & again shown that sound environmental policies can pave the way to a sound economy.

At the UN Climate Change Conference COP26 in 2021, PM Shri Narendra Modi announced the ‘LiFE’, a mission to bring individual behavioural change at the forefront of the global climate action narrative. LIFE or Lifestyle for Environment along with the ‘Pro Planet People’ movement, aims to strengthen the efforts to overcome climate change.

LiFE will replace the prevailing 'use-and-throw’ thinking with an environmentally conscious lifestyle. The Mission is to create a global community of ‘Pro-Planet People’ (P3), who with their shared commitment will adopt and promote environmentally friendly lifestyles.

In this context, MyGov invites citizens of the member states of the United Nations to Suggest a suitable tagline for LiFE(Lifestyle for the Environment) Movement.

Evaluation Criteria
The entries will be judged based on:
• elements of creativity
• originality
• technical excellence
• simplicity
• artistic merit
• visual impact
• how well the theme is communicated

Prize
1st Prize - Rs.25,000/-
2nd Prize - Rs.15,000/-
3rs Prize - Rs.10,000/-

The last date for submission is 31st July 2022.

Click Here for Terms and Conditions (PDF-95.8)