The Department of Drinking Water & Sanitation (DDWS), Ministry of Jal Shakti in collaboration with MyGov is organizing a Reel-Making Contest for citizens to showcase benefits and efforts made by Swachh Bharat Mission (SBM) and Jal Jeevan Mission (JJM) to transform villages into “Swachh Sujal Gaon”.
The two flagship programs of Government of India - Swachh Bharat Mission (SBM) and Jal Jeevan Mission (JJM) represent a transformative phase in India's Water & Sanitation narrative, driven by a history enriched with ancient innovations and bolstered by contemporary governmental efforts. Initiated by the Hon’ble Prime Minister, the missions targeted making India Open Defecation Free Plus (ODF+) and Har Ghar Jal (HGJ) status.

Inviting Indian citizens to create a suitable video (in reel format) that should value and serve as a celebratory message to communicate the importance of the Jal Jeevan Mission & Swachh Bharat Mission-Grameen.

Pick any ONE of the following themes for the Reel:
1. Swachh Sujal Gaon: Towards Viksit Bharat
2. Swachh Sujal Gaon Se Desh Ki Tarakki
3. Swasth Bharat: Sujal Bharat

The reel should highlight initiatives made under Water, Sanitation and Hygiene (WaSH) sector. For this, some suggestive broad points under SBM-G and JJM are mentioned below for easy reference:

a. How mission has made life easier for rural local community/ individuals;
b. Its impact on their economy, livelihood, and other allied services;
c. Its impact on health of rural citizens and environment, agriculture, etc;
d. Overall Transformation of villages under both the mission.

GRATIFICATION: Every month, the Top 05 (Five) Best Reels will be chosen as winners, and each winner will be awarded a prize of ₹5,000/- (INR Five Thousand only).

Please Note: You can use your imagination and creativity without the use of any offensive/ derogatory or political content etc.

Broad suggested themes for the competition which can be covered:

SBMG Component:
1. Individual and Community Hygiene relating to water & sanitation
2. Community Sanitation Initiatives
3. Capturing Sanitation assets in your surroundings
4. Importance of proper sanitation/ toilet
5. Overcoming challenges in accessing toilets
6. Promoting Menstrual Hygiene in schools and communities
7. Visible cleanliness or premises
8. Grey-water management initiatives

JJM Component:
9. Ease-of-Living by having access of clean tap water at home
10. Impact of JJM in daily life
11. Water-saving techniques
12. Importance of consumption of Quality water
13. Rainwater harvesting practices
14. Efficient use of water resources
15. Innovative Water Purification technologies
16. Addressing social and cultural norms around water sanitation & Hygiene
17. Promoting WASH practices in rural/ urban areas

Submission Format:
1. Format: Videos should be in MP4, AVI or MOV format.
2. Resolution: Minimum 720p resolution.
3. Duration: Each video may be upto 90 seconds to 150 seconds long
4. Language: Videos can be in Hindi, or English. Please include subtitles if the video is in a regional language.

Click here for Terms and Conditions (PDF - 426 KB)

For any concern related to this Ministry, please connect on the Ministry website directly - https://jalshakti-ddws.gov.in/